media event

noun

1. a celebration, stunt, spectacle, or other activity carefully orchestrated to attract the attention of the news media.

media event

noun

1. an event that is staged for or exploited by the mass media, whose attention lends it an apparent importance

Word History and Origins

Origin of media event¹

First recorded in 1970–75

Example Sentences

The media event quickly descended into shouts from the crowd that were met with frustrated looks from public officials.

From The Daily Beast

There may have been a slip in the English translation of his remarks at a media event.

From The Daily Beast

Apple has scheduled a media event for Wednesday morning, inviting the press to "Come see our latest creation."

From The Daily Beast

Knickerbocker SKD also happens to have another client—the Rev. Al Sharpton, with whom Kennedy just had a media-event lunch.

From The Daily Beast